In the world of football dressing rooms you won’t often hear serious health issues discussed – but that trend could all be about to change.
Last week Scottish TV and radio presenter Grant Stott joined a group of amateur footballers from Linlithgow to launch a unique partnership to highlight prostate cancer.
Linlithgow Rose Community Football Club (LRCFC) have partnered with Prostate Scotland and will display the charities logo and slogan ‘awful dribbling’ on their home and away shorts for the season ahead.
Nearly one in two men in Scotland will be affected by prostate disease at some stage of their lives and one in 11 is likely to develop prostate cancer.
On average approximately 3000 men are newly diagnosed and almost 1000 men die each year from the disease in Scotland.
Early diagnosis is crucial and the partnership is aimed at increasing awareness to help achieve this.
As an ambassador for Prostate Scotland, Grant Stott believes the partnership is a great way to highlight the disease to an often hard to reach group.
He said: “It’s great to see this partnership being formed and it’s a great idea from the club.
“Hopefully it will help to get the message out there about prostate cancer and its symptoms to us men folk who often don’t want to listen or may not have had access to information.
“It is a real bonus that the club is interested in people of all ages and that women’s football also thrives as part of the community club.
“That means they too can exert even more influence and break down resistance to talking about prostate disease and prostate cancer, as well as stimulating people into taking action.”
Prostate cancer is the commonest form of the disease in men across Scotland and that prompted the Rose to get involved.
LRCFC captain David Ridd said: “We like to think of ourselves as an innovative club and when the idea of this partnership was first talked about, it’s something we felt could be really beneficial.
“Some of our players have been indirectly affected by cancer and we wanted to do something to publicise the symptoms and causes.
“We hope that by having the Prostate Scotland logo on our shorts and other marketing materials in the club, it will bring it to the attention of our team and others.
“We’ve already done some fundraising with more planned. We’re also hoping to arrange a charity celebrity football match in Linlithgow.”