East Stirlingshire appoint first-ever CEO - in 'unique, ground-breaking' move from Lowland League club

The Shire, managed by Pat Scullion, weren’t in action over the weekend and currently sit in 16th position in the Scottish Lowland Football League, having collected just 13 points from their opening 15 fixtures.

Simon Dickerson, club chairman, believes that the appointment will help the club achieve their long-term vision of creating a ‘sustainable Shire’ that are self-sufficient and eco-friendly.

He said: “This is phase two of the vision we set out when we joined the club - to build a sustainable Shire. By committing to a full-time position, Fraser will be building new business, sponsorship opportunities, club shop, match day experiences, sustainable Shire, and fulfilling our ambitious eco vision.

"As Community Director, Fraser has already made a huge contribution to our ReWORK project seen on the front of our away shirts. We look forward to Fraser continuing this great work that helps Scottish communities by providing quality office furniture donated by TRANSDEC customers for re-use to football foundations and other charities.”

Cromar added: “I’m delighted and excited to be asked to take up this ground-breaking role. I look forward to working with our board, team, fans and our commercial supporters to really make a difference to our communities and to put East Stirlingshire firmly on the map.”

A club spokesperson also confirmed that the newly-created role will be “commercially financed from outside the club”, allowing the club to be in the “strongest position to grow during what is a difficult economic time for lower league clubs.”